The jewelry industry is a large one with an expected value of over $291 billion globally by 2025. While a lot of this is expensive diamond jewelry and other precious gems and metals, costume jewelry is a growing subset.
More and more people and companies are selling artisan hand-made jewelry to customers around the world. While many will just ship and package their jewelry in standard boxes, this isn’t always the best way to go about things.
Whether you decide to use a professional like https://deepkinglabels.com/ or handle your packaging in-house, there are several high quality ways to help your jewelry packaging stick out, without spending an arm and a leg.
This article is going to go over some unique and unusual ways to package your jewelry, without needing a massive budget.
Gift Bags or Pouches
(via: https://pixabay.com/photos/the-purse-beautician-pouch-bellows-935402/)
Packaging your jewelry not in a box, but in a gift bag or pouch is a great approach. They are cheap, simple and can come in a range of different colors and designs. They can be made from a few different materials, too. Not only do they look great, but can offer a bit of protection for the jewelry being shipped, as well.
Of course, wrapping the jewelry in tissue paper is also a good idea, and can add to the unboxing experience. These pouches can also double as a carrying case and depending on the material, may even be able to help keep the jewelry clean.
Display Cards
If you want to go for a very minimalistic approach, you can simply attach your jewelry to display cards. While this method can be used for any type of jewelry, often smaller necklaces and earrings will work best on display cards.
While this is a great option for in-store or at farmers markets, it might not be the best option if you have to ship products, as it doesn’t offer a lot of protection. However, you can often put these display cards with the jewelry on them into pouches or boxes, for the ebay of both worlds.
A Small Leather or Wooden Box
While a standard jewelry box is far from unusual, not all jewelry boxes are created equal. If you can get creative with the materials used to craft your boxes, it can go a long way in improving the quality, and making a more enjoyable unboxing experience for customers.
You could opt for a leather box to give your presentation a little more class, but could also opt for a wooden box for a more rustic and casual approach.
Also, keep eco-friendliness in mind when choosing a box (or any other type of packaging). Much of the public prefer eco-friendly brands, so ensuring your packaging is sustainable and recyclable is a good idea. If not, you may drive some customers away.
In conclusion, having a small budget for packaging doesn’t mean it needs to be poor. Whether you go for gift pouches, display cards or a different box for material, there are several great and creative ways to take your packaging to the next level.
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